We were finalists at the BikeBiz Awards!
Shuvo reached out to Cycle Sprog several years ago, just as he was launching YOMO Bikes, and we’ve been able to help him get the word out about their great kids bikes to our audience of bike buying parents.
It was lovely to find out how things are going as he grows the business, and hear about his plans for the future of YOMO.
If you’ve not yet heard of YOMO Bikes yet, check out our review: YOMO 24 Review: A versatile 24 inch hybrid kids bike
We were super excited to meet up again with some of the team from Bike Worcester.
It’s over 6 months now since they organised the 2025 Global Bike Bus Summit - an incredible two day festival of all things Bike Bus. It was a joyous event, organised entirely by volunteers.
Bike Worcester were finalists in the Event of the Year, and it felt fitting this was happening during Bike To School Week.
If you missed our write up of the Summit you can catch up here: Joy on two wheels: the 2025 Global Bike Bus Summit in Worcester
Reid Bikes were sponsoring the Retailers category. You may not have heard of them, as they don’t currently have a kids bike available here in the UK, but we got a quick sneak peek at one of their new range of kids bikes that is hopefully coming to the UK very soon.
Probably one of the most inspiring stories we heard was from Ryan and Drew from FEL Scotland and we were delighted when they were announced as the winners of the Cycle Advocacy Award, sponsored by Bikeability.
FEL Scotland are helping children and families across the Forth Valley discover the benefits of cycling for everyday journeys. 
Their work ranges from school-based Active Travel Hubs to providing free bikes for pupils who need them.
They aim to give young people the confidence and opportunity to choose two wheels more often, and are empowering hundreds of kids each year.
Whilst the cycling industry has started to address issues of diversity, Miles Baker-Clarke who was named “Diversity Champion” for his work with Cycling Culture Club, (a platform dedicated to diversifying cycling by sharing stories from voices seldom heard, from people who are wildly underrepresented) reminded everyone there that there is SUCH a long way to go.
One common theme that came up time again in both acceptance speeches and conversations was just how hard it’s been for the cycling industry over the past 4 and a half years.
As a very small independent business hit by one thing after another for years on end, it was a huge relief to realise we’ve not been alone in wondering when easier times will return.
Whilst the mood of the night was one of positivity and celebration, it was underpinned by the knowledge that there’s still a lot for organisations and the industry as a whole to cope with.
The 2025 BikeBiz Woman of the Year Award was Emily Childs, who spoke about her journey from behind the scenes to being in front of the camera at Cade Media, the rapidly growing YouTube channel she is a co-host of.
It was good to see Outspoken Cycles being recognised as “Specialist Retailer of the Year” as they do fabulous work getting more families onto cargo bikes in the Cambridge area.
There were loads of other deserving winners across the categories (you can see the full list here).
Finally, the bit we were all waiting for arrived.
Would Bike Worcester win Event of the Year?
The tension mounted, and their very vocal team were ramping up the excitement in the room with whoops and cheers as the nominations were read out.
Sadly, it was not to be. The award went to The Gralloch, a massive celebration of gravel riding that takes place in the Galloway Forest. It’s the UK’s biggest gravel race (and a UCI qualifier) along with a weekend family friendly festival of all things gravel riding.
Obviously they were incredibly worthy winners, but in our eyes so too were all the volunteers at Bike Worcester for hosting a fabulous event that brought people from around the world together with the aim of getting more children cycling to school.
The last announcement was for Cycling Media of the Year Award which was deservedly won by Cade Media.
But that didn’t stop us celebrating Cycle Sprog as the best family cycling website of all time!!
Comments